Bra Day USA, October 15, 2014
What is BRA Day USA?
Breast Reconstruction Awareness Day, or BRA Day, occurs annually in October and is an initiative designed to promote education, awareness and access regarding post-mastectomy breast reconstruction.
The third annual BRA Day will take place on October 15, 2014.
BRA Day USA is a collaborative effort between the American Society of Plastic Surgeons, The Plastic Surgery Foundation, plastic surgeons, breast centers, nurse navigators, corporate sponsors and breast cancer support groups.
These and other organizations, breast cancer patients, their families and friends coordinate events on BRA Day USA that include gala fundraisers, question and answer sessions, lectures, flash mobs, advertising campaigns and community events.
Many women eligible for breast reconstruction following cancer surgery are not being informed of their options. All women should know their options. It's time to close the loop on breast cancer.
Studies have revealed:
- Eighty-nine percent of women want to see what breast reconstruction surgery results before undergoing cancer treatment.
- Less than a quarter (23 percent) of women know the wide range of breast reconstruction options available.
- Only 22 percent of women are familiar with the quality of outcomes that can be expected.
- Only 19 percent of women understand that the timing of their treatment for breast cancer and the timing of their decision to undergo reconstruction greatly impacts their options and results.
Visit http://www.bradayusa.org for more information on how you can be a part of this day.